Kapla Gezsin is a new-generation advertising platform that transforms taxi advertising into a measurable, trackable and data-driven out-of-home advertising model.
We connect brands with taxis that travel through the city every day, managing the entire campaign process from one place—from arranging suitable vehicles to advertising design and professional vehicle wrapping, field operations and performance tracking.
But for us, a campaign does not end when the vehicle wrapping is complete.
01Know Where Your Ad Is
Kapla Gezsin’s infrastructure enables vehicles participating in a campaign to be tracked via GPS.
Through a dedicated dashboard, brands can view the distance covered by vehicles, the areas they travel through during the campaign, the locations they frequent, their movements on the road and overall campaign performance data.
This means brands do more than simply know their advertising is travelling through the city: they can use data to track their campaign’s activity on the ground.
02Measurable Out-of-Home Advertising
Weekly performance reports prepared for each campaign present vehicle movement and distance data to brands in a clear, accessible format.
Kapla Gezsin transforms traditional vehicle advertising from a medium that simply provides visibility into a transparent, trackable and measurable advertising channel.
Your advertising is not just on the road—it is under your control.
Kapla GezsinOut-of-home advertising, in motion and measurable.
